Gym marketing software includes email and SMS campaigns, lead management, automated workflows, member re-engagement tools, and analytics. 1club's marketing tools also include AI-powered response agents, dynamic pricing, and automatic listing on the 1club Sports Network - all integrated with your member data.
Marketing tools built for gyms and studios
Attract new members, keep them engaged, and grow your business. Email campaigns, automated follow-ups, and lead management - all in one place.

What are gym marketing tools?
Gym marketing tools help fitness businesses attract and retain members through automated email, SMS, and targeted campaigns. Everything syncs with your member data, so you manage marketing from one dashboard instead of juggling multiple platforms.
Marketing tools for gyms include email campaigns, SMS messaging, automated workflows, lead management, and re-engagement features - everything to fill classes and keep members coming back.
Join the 1club Sports Network
Your gym automatically appears on the 1club Sports Network, where people actively search for fitness, sports, and wellness activities near them. More visibility, more bookings - without spending time or money on marketing.

Dynamic pricing that maximizes revenue
You decide the rules, AI does the work. Define off-peak discounts for slow afternoons, premium rates for busy evenings, and tiered pricing based on demand. First 10 spots at €10, next 10 at €12 - prices adjust automatically as bookings come in. Fill empty slots, maximize peak hours, and zero manual price changes.

Send personalized communication
Turn website visitors into paying members with automated email and SMS campaigns. Welcome new sign-ups, follow up with trial attendees, and send targeted promotions - all triggered by member behavior, no manual work required.

Manage leads in one pipeline
Track every lead from first contact to paying member. See who's interested, who needs follow-up, and who's ready to join. Your entire sales process in one dashboard, configured for how your business actually works.

Send campaigns that actually convert
Turn website visitors into paying members with automated email and SMS campaigns. Welcome new sign-ups, follow up with trial attendees, and send targeted promotions - all triggered by member behavior, no manual work required.

Engage loyal and past clients
Celebrate key milestones with automated thank-you messages, early access, or exclusive perks. Automatically send win-back messages when clients miss appointments or haven’t visited in a while - so you can re-engage them and keep your schedule full.

Built to grow your gym, not complicate it.
FAQ - gym marketing tools
Automated campaigns trigger based on member behavior - like signing up, attending a trial class, or missing sessions. You create the message once, and it sends automatically when the trigger happens. Welcome emails, re-engagement campaigns, and promotions all run without manual work.
Yes. 1club's marketing tools include SMS messaging alongside email campaigns. Send text reminders, promotions, and updates that trigger automatically based on member activity. All messages sync with your member data in real-time.
1club's AI assistant answers member questions and books classes 24/7 - even outside business hours. It handles routine inquiries automatically, so you capture bookings while you sleep and spend zero time on repetitive questions.