Gym marketing software

Attract more leads. Increase revenue. Build loyalty.

Get noticed with an SEO-optimized website, engage prospects automatically, get more reviews, and maximize earnings with smart pricing.

Generate Leads

Make a perfect first impression with a branded, SEO-optimized website that attracts local members and generates leads.

Build Your Reputation

Collect positive reviews effortlessly. Happy members post publicly, and constructive feedback comes straight to you.

Win and retain members

Nurture prospects to members with automated campaigns and keep them engaged and loyal.

Maximize Revenue

Fill slow classes and optimize earnings with dynamic pricing that adjusts to demand.

Generate Leads

Show Up First in Search Results and AI Answers

AI-optimized websites built for discovery and speed. Rank higher in Google, get surfaced by AI search tools, and convert local visitors into members.

Optimized for search engines and AI

Built for maximum visibility in Google search and AI discovery tools like ChatGPT and Perplexity, so locals find your gym whether they search or ask AI for recommendations.

a woman lifting weights in a 1club powered gym

We believe every check-in, every review, every class booked should make the next one more likely. That's the kind of growth we're building - compounding, AI-driven, and effortless for the owners.

Bis - profile picture
Bis Sirakov
Chief No Sleep Officer
Grow Organically

Build a reputation that attracts members

Collect positive reviews automatically, route constructive feedback privately, and turn member satisfaction into a powerful growth tool.

Get more reviews than ever

Collect an average of 1 review per day to strengthen your Google profile. More reviews boost your local search rankings and increase your visibility in AI-powered search results.

A gym member posts a review on google maps after receiving an invite from 1club reputation management
+18%

Average revenue increase

10x

More Google reviews in 6 months

+50%

Repeat bookings with dynamic pricing

2.4x

Faster response time

Convert and Retain Members

Turn prospects into loyal members

Automated campaigns that convert visitors at the right moment and keep members engaged with personalized communication, targeted offers, and exclusive rewards.

Engage at the right moment

Automated campaigns deliver the right message at the perfect time. Nurture new leads with timely follow-ups and re-engage members at risk before they leave.

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Attract 42%more leadsevery month
Maximize Revenue

Smart dynamic pricing that works for you

Fill slow classes and optimize earnings with dynamic pricing that adjusts automatically based on demand, time, and capacity.

Balance attendance and profitability

Smooth out demand peaks and valleys to create more consistent class sizes. Better class balance means better member experience and more predictable revenue.

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Branded app

Your gym, your app, your brand.

Give members a premium experience with your name, your logo, and your colors in their pocket.

Run your gym

Run your gym without the busywork.

Automate billing, delight members, and track performance from one intuitive platform built for busy gym owners.

Frequently asked questions

1club Grow is the ultimate solution for gyms and studios ready to attract more members and grow their business. It includes everything in Run (with unlimited active members)plus a full suite of marketing tools built on top:

  • Branded website - an SEO and AI-optimized site built for your gym, designed to rank in local online and AI search and convert visitors into leads
  • Reputation management - automated review collection that posts positive feedback to Google or other platforms and routes constructive feedback privately to you
  • Marketing automation - automated campaigns that nurture prospects, re-engage at-risk members, and keep your community active
  • Dynamic pricing - smart pricing that adjusts based on demand, time, and capacity to fill slow classes and maximize revenue

Everything works together in one plan, connected to your member data. No separate tools, no manual syncing.

No - 1club builds it for you. Share your logo, brand colors, and a few details about your gym, and we'll set up a fully branded website ready to attract and convert local members.

Your site comes built-in with everything that matters:

  • Local SEO and AI search optimization - built to rank in Google and get discovered in AI-powered search tools like ChatGPT and Perplexity
  • Live schedule and gym booking system - members book directly from your site, always synced with your 1club account.
  • Lead capture forms - smart forms that collect visitor details and trigger automated follow-ups instantly

Once it's live, we handle all the technical maintenance, such as updates, security, and performance, so you never have to think about it.

1club handles the entire review process automatically - from requesting feedback to publishing positive reviews and protecting you from public criticism.

  • Automated review requests - set your rules once (after a certain number of classes, a specific event, or by member type) and 1club sends personalized review invitations automatically from that point on.
  • Smart routing - positive reviews are published to Google and other platforms automatically. Constructive feedback comes straight to you privately, so you can act before it becomes a public issue.
  • AI-powered responses - AI replies to reviews on your behalf, matching your tone, so every review gets a thoughtful response without adding to your workload.

The result: a steady stream of fresh reviews that strengthen your local search rankings and bring new members through the door.

1club automatically segments your members based on their activity and status - new leads, rising stars, expiring memberships, at-risk members, and more. These segments trigger targeted email and SMS campaigns that reach the right people at the right moment, without you having to lift a finger.

The result: prospects get nurtured into members, engaged members stay loyal, and at-risk members get re-engaged automatically.

Dynamic pricing lets you charge different prices based on time of day, day of week, or demand - filling slow classes with discounts and capturing more revenue during peak times.

Setting it up is straightforward: tell the AI what you want, and it configures your pricing rules conversationally. You stay in control, you review, fine-tune, and approve everything before it goes live, and adjust prices or discount levels whenever you need to.

If you want a CRM that actually knows your members, yes. Because 1club is one platform, Grow has instant access to every member's payments, attendance, and activity - automatically triggering campaigns, follow-ups, and re-engagement based on real behaviour, not static lists. No manual syncing, no separate tools.

Gym Marketing & Lead Management Software | 1club Grow